O'Learys – success built on love
The O'Learys love story began in Nantucket, outside Boston. Here, O'Learys founder, Jonas Reinholdsson, fell in love with the unique blend of people, food, drink and sport which could be found in many restaurants there. The big difference from Sweden at this time was just this blend - a blend which created an atmosphere so strong that you could nearly touch it.
HOW IT ALL STARTED
One Summer's day, a certain Anne O'Leary wandered into the restaurant where the young Swede was working. They hit it off and immediately after Jonas returned to Sweden, Anne followed on. On the 16th November 1988, they opened the first O'Learys restaurant in Gothenburg. Sweden's first genuine American sports bar and it was an immediate success.
This type of restaurant can be found in many of the larger cities in the USA, such as Boston, New York, Chicago and San Francisco. They often have a green interior filled with memorabilia from local sporting heroes. In O'Learys case, it's Boston's big stars.
"Yes, of course we expected a positive reaction, but that it should be such a total success, exceeded all our expectations", recalls Jonas.
Since then, things have moved on, restaurant after restaurant. Today, O'Learys is one of Sweden's strongest and most well-known brands with satisfied staff members and profitable franchise operators and Sweden's most expansive restaurant chain.
And what are the secrets behind this success? The answer lies in the fact that the O'Learys restaurant concept has developed over the years by devoted co-workers who have steadily contributed to the development of the concept. With its heart still back in Boston, the original concept has, with a gentle hand, been refined and developed to make a marketable international restaurant concept.